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October 25, 2021: 12:00 AM EST
The demand for fiber in foods continues to grow, and food manufacturers have numerous opportunities to boost fiber content in their products, especially in snacks, bakery, and cereals. Nutrient-dense snacks, beverages, and even indulgent desserts are fortified with varying levels of added fiber to help people meet their wellness goals. Health-conscious shoppers and everyday athletes actively seek out fortified snacks, bars, sparkling waters, shakes, and smoothies, making them ideal targets for increased prebiotic fiber. Market data show that cereal and bakery account for two-thirds of all product launches with fiber claims. Cargill, for example, has created baked and rotary molded biscuits, gelatin jellies, ice cream, and fruit yogurts that achieve “high in fiber” claims along with a 30 percent sugar reduction.
"Addressing the “fiber gap”: Suppliers forecast growth in cereal, bakery and dairy applications", Food Ingredients First , October 25, 2021, © CNS Media BV
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