Advanced Technologies Could Fuel Expansion Of Sugarcane Juice Market In India

Canned sugarcane juice is a popular and healthy but fragile beverage treat in India. A number of companies supply the juice, but its short shelf-life – it stays fresh only a few hours before fermentation sets in, thanks to the presence of yeast – makes it a frustrating commodity. Haphazard sugar cane sourcing worsens the problem. Various research organizations are working to solve the shelf-life issue. One example is the Central Food Technological Research Institute, which will soon file a patent application for preservation and packaging technologies for sugarcane juice. The addition of certain chemicals would preserve potability for six to eight months after bottling.