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Arcadia Shares Global Marketing Of Its High-Fiber Resistant Starch Wheat

August 26, 2019: 12:00 AM EST
Food ingredients company Arcadia Biosciences has resolved an intellectual property dispute by partnering with Arista Cereal Technologies and Bay State Milling to commercialize its high-fiber resistant starch wheat in key wheat markets, including North America, Europe, and parts of Asia. Bay State Milling will will handle marketing in North America under under its HealthSense brand portfolio; Arista will handle marketing in Australia, New Zealand, Europe, Japan, and South Korea. Arcadia will continue to market its high-fiber wheat under its GoodWheat portfolio of specialty wheat ingredients in other international markets. The agreement earns Arcadia royalties for sales of its wheat varieties in North America by Bay State Milling. According to Arcadia, its high-fiber wheat delivers multiple times the resistant starch as traditional wheat and significantly higher amounts of dietary fiber than traditional wheat flour. [Image Credit: © PRNewsfoto/Arcadia Biosciences, Inc.]
"Arcadia Biosciences Enters Global Collaboration with Arista Cereal Technologies and Bay State Milling Company for Commercialization of High-fiber Wheat; –Agreement accelerates global commercialization of Arcadia's high-fiber resistant starch wheat technolo", PR Newswire, August 26, 2019, © PR Newswire Association LLC
Carbohydrates & Fibers (sugar, starches)
North America
United States of America
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