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Canadians Are More Likely To Snack On Cheese Or Yogurt Than Milk

April 25, 2016: 12:00 AM EST
Nielsen data show that Canadians are more likely to choose cheese or yogurt than milk as they shop for dairy products. Over the last 12 months, yogurt and cheese sales rose four percent. At the same time, milk sales declined by $25 million. The researcher said snacking trends are probably at the root of the shift. Canadians said cheese and yogurt were their favorite snacks in a recent survey. But milk remains the largest segment of the dairy market, and apparently container size matters. Sales of single-serve 250 ml milk containers grew 22 percent as sales of bottles of a liter or more declined.
"Milk Is Still The Big Cheese Of Canada's Dairy Aisle, But Perhaps Not For Long", News release, Nielsen, April 25, 2016, © The Nielsen Company
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