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Demand For Nutritious Baked Goods Fuels Growth In Ingredients Market

December 22, 2015: 12:00 AM EST
Robust demand for more nutritious retail baked goods will drive a baking ingredients market growth rate of more than five percent a year over the next five years, according to new market research. The global market will grow from $11 billion to $11.8 billion by 2020, about $600 million. The fastest growing segment geographically will be the Asia-Pacific region. Factors driving growth include: little time for home cooking; rise in per capita baked goods consumption; preference for gluten-free and nutrient-enhanced products; and rising demand for natural ingredients. Baking ingredients include emulsifiers, enzymes, baking powder and mixes, starch, oils, fats and shortenings, and colors and flavors.
Douglas Yu, "Healthy eating tipped to drive $600m growth in global baking ingredients", BakeryAndSnacks.com, December 22, 2015, © William Reed Business Media SAS
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