Former Trader Joe’s Exec To Sell Low-Cost Meals Made From Nutritious – But Expired – Foods

A recent report from Harvard and the Natural Resources Defense Council said that more than 90 percent of Americans prematurely throw out food – as much as 40 percent of the food supply, or about $40 billion worth because businesses and consumer do not understand “use by” and “sell by” dates on packages. Former Trader Joe’s president Doug Rauch has decided to tackle the problem by taking wholesome food thrown out by grocers and use it to prepare low-cost, healthy meals for the “underserved” in American cities. The project, dubbed the “Daily Table”, is basically a food recovery program focusing mainly on fruits and vegetables, freshly prepared product, “stuff that's really not brand-driven”, Rauch says.