We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
ACCEPT Reject
Already have an account? Sign in.

 Remember Me | Forgot Your Password?
Home Manage Alerts Archive Archive About Us Register Now   Not a User? Join now

Millennials Push Beverage Makers Toward Clean Label

June 16, 2017: 12:00 AM EST
The Millennial generation is driving the clean label trend as they seek drinks that are authentic and healthful, in particular natural, organic and non-GMO. Their preferences are also driving a trend toward premiumization because Millennial consumers are willing to pay a higher price for these characteristics. The result is that beverage manufacturers are asking flavor suppliers for ingredients that reflect Millennial preferences, especially certified organic, non-GMO, natural – and “true-to-nature” – and allergen-free flavors to mention on their labels. [Image Credit: © Ocean Spray Cranberries ]
Amanda Del Buono, "Millennials, Clean Labels Impact Beverage Flavor Selection", Beverage Industry, June 16, 2017, © BNP Media
Domains
FOOD TRENDS
Bodily Needs
Ingredients
Marketplace
Simpler Food
New Ways of Eating
Consumers
Flavors & Colors
Geographies
Worldwide
North America
United States of America
Categories
Companies, Organizations
Consumers
Market News
Products & Brands
Trends
Home | Privacy Policy | Terms and Conditions | Contact Us Copyright © 2000-2022 Business360 Inc. All Rights Reserved
Developed by Yuri Ingultsov Software Lab.