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Mixer Buzz: U.K.’s Roots Beverage Now Offers Honey-Sweetened Tonic Waters

January 18, 2018: 12:00 AM EST
British beverage start-up Roots is stepping into the spirits mixer market with the debut of a range of tonic waters. The honey-sweetened line includes Worker Bee, Queen Bee, and Rhu-Bee, with natural color and flavor from rhubarb. London-based Bottling U.K. will produce and distribute the products. Founder Jamie Blair says his mission was to created “a brilliant product” that was healthful and beneficial to the planet, especially to bees. The business also hopes to “give back” by reinvesting 10 percent of profits to bee-related projects. The Roots range of tonic waters is sold in 200 ml and 500 ml bottles.
"Roots Beverage Co Unveils Line of Honey-Sweetened Tonic Waters", FoodBev, January 18, 2018, © FoodBev Media Ltd
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