New Choline Gummie Supplements Meet An Important Need In Young Children

Research over the years has shown that the brains of infants and young children are healthier when their moms supplement their pregnancy diets with larger doses of the vitamin-like essential nutrient choline. But choline – found in beef liver and eggs and in supplements – is also essential as children grow, though it can be difficult to get kids to ingest adequate amounts. An entrepreneur is trying to solve that problem with the launch of a gummie supplement that makes that task easier. Sarah Kline, founder of Austin, Texas-based BestCholine, begins shipping her choline supplement this month in 500mg capsules, the amount recommended by the American Medical Association. Her marketing challenge is twofold: spreading the word about her product while educating parents about the need for adequate amounts of choline in developing brains.. [Image Credit: © BestCholine ]