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Panera, Starbucks Go Natural With Their Pumpkin Spice Coffee Concoctions

August 17, 2015: 12:00 AM EST
As the season of jack-o-lanterns and Thanksgiving pumpkin pies approaches, two of America’s top purveyors of pumpkin-spiced caffeine beverages are revving up their “all natural” marketing engines. Starbucks and Panera are advertising newly reformulated pumpkin spice lattes. The new Starbucks recipe ditches the caramel color and features real pumpkin. Panera, meanwhile, on September 9 will start selling a pumpkin spice latte made without artificial colors, flavors, sweeteners, preservatives or high fructose corn syrup.
Donna Gordon Blankinship, "Starbucks, Panera tweak pumpkin spice latte formulas", Associated Press, August 17, 2015, © Associated Press
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