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Remember The Ho Ho! Classic (But Not-So-Fresh) Snack Cakes Rise Again In Texas

February 28, 2014: 12:00 AM EST
Texans who -- according to food writer David Kaplan -- eat more ”sugary goodies” than the average American, now have access to some iconic, though not 100 percent fresh,  baked snacks on a regular basis. The new incarnation of Hostess sells less-than-fresh (but not-yet-stale) Twinkies, Ho Hos, etc. at a discount in 1,500 Big Lots discount stores in the state. Meanwhile, discount shops are selling a popular East Coast brand of baked treat – Tastykake – also at or near their sell-by dates at a substantial discount. The cheaper snack cakes make them affordable by lower-income consumers, but that raises issues of unhealthy eating, obesity and diabetes.
David Kaplan , "Snack industry adapts as cravings shift", The Houston Chronicle, February 28, 2014, © The Hearst Corporation
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