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The U.K. Takes A Fancy To The Breakfast-At-Dinner Trend

August 26, 2014: 12:00 AM EST
Restaurants in London are picking up on a broad dietary trend imported from the U.S.: eating breakfast at dinnertime. Known as “brinner”, 44 percent of Britons choose traditional breakfast foods for their evening meal. One London café opening soon plans to offer 100 cereals, 12 milks and 20 toppings; another restaurant serves muesli and yogurt with fruit salad, coffee, tea and fresh orange juice until 10 p.m. Many restaurants serves egg dishes all day, including The Wolseley, which dishes up Eggs Benedict until midnight. Duck and Waffle offers deviled duck egg all night long. On the home front, eggs, bacon butties (sandwiches) or fry-ups (full breakfast-style meals) are popular brinner choices.
Victoria Stewart, "Take me to brinner: why #BreakfastForDinner is sweeping London", Standard.co.uk, August 26, 2014, © Evening Standard Limited
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