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Worries About Calories, Costs, Ring The “Death Knell” For Restaurant Bread Baskets

July 17, 2012: 12:00 AM EST
Blame two key trends for the near disappearance of complimentary baskets of bread in restaurants these days: rising costs and rising concerns about calories. Restaurants, especially smaller ones, can’t afford to provide a basket full of bread that could eventually be tossed in the trash. Bread is still available, of course, but often only by request, and for a price. The other problem has to do with calories, a reflection of increased consumer awareness of expanding waistlines. According to an NPD analyst, bread consumption has been on the decline for two decades because “the thing people are more interested in than anything else is, how many calories am I putting in my body?”
Laura Reiley, "In food trend, fewer restaurants offering free bread baskets", Tampa Bay Times, July 17, 2012, © Tampa Bay Times
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